This is not a comeback, and Gwen Stefani wants to make sure that you know that. It’s been four years since the Californian singer-songwriter released her third solo studio album ‘This Is What The Truth Feels Like’, and while she may have not released new pop music in this time, she has been super busy. From performing a two year long Las Vegas residency, to releasing a Christmas album, judging on The Voice, and doing two country songs with Blake Shelton, she hasn’t really left the spotlight. So the release of ‘Let Me Reintroduce Myself’ isn’t a comeback, it’s a reclaiming of the throne, and a celebration of what’s led her to this point.
Returning to her reggae and ska roots, this song feels like the perfect blend of No Doubt and solo Gwen Stefani. It’s playful, quirky, and hears her referencing some big elements that make-up who she is as an artist. From referencing “Bananas” from ‘Hollaback Girl’, to the distortion of the volume at the beginning of the song which was famously done on ‘Underneath It All’, she’s really made this song as a bit of a easter egg track for fans.
The laid-back reggae vibe of the song allows the lyrics and vocal flow to take the spotlight, which was similar to ‘Orange County Girl’ from her 2006 album ‘The Sweet Escape’. It’s a song that doesn’t have a major hook that centres around it, and instead is more of a playful jam. “Lеt me re, let me reintroduce myself. Case you forgot, no, I’m not records on your shelf. I’m still the original old me, yeah” she quips during the vibey chorus.
She could’ve easily started this new chapter with a huge pop banger, but what she’s done instead is dive into her roots and give something that is solely for the long-term fans that have been cheering her on in her corner since the very beginning. It’s a track that grows on you with each listen, and lays the foundations down for this next chapter in her artistic evolution.