With the release of the last single ‘I’ll Be There’ Jess Glynne became the first female UK artist to have seven number ones on the UK chart. A massive feat for an artist who is currently preparing the release of her sophomore studio album ‘Always In Between’ which is due on October 12. To keep the momentum going she has dropped another feel-good pop track which she’s hoping will also climb to the top of the charts. However ‘All I Am’ is a little cheesy and sees her trying to recreate the euphoric-ness of ‘Rather Be’ with a very similar melody. The track has strong potential with the structure and build up manifesting a massive feel good pop moment. And what she delivers is just that, however she’s also previously done it before and that’s the issue. It’s so similar that you can’t help but singalong the ‘Rather Be’ hook while listening to it. But her vocals are as strong and as soulful as ever and will have you happily listen for the full duration. However a second listen is a bit of a push. She has stronger songs and this song just comes across a little gimmicky.