SINGLE REVIEW: Cher Lloyd – Activated

cherlloyd-activated-singlecover

So it’s become apparent that Cher Lloyd is still alive and kicking after her sophomore studio album “Sorry i’m Late” flopped on the charts which ended in her being dropped from her label. And apparently she’s back to do it all over again. All tea, no shade. “Activated” is the first (and potentially last) single from her forthcoming third studio album (which has no date). The song is as forgetful as her second album was and doesn’t wow you with the personality her debut was vibrantly full of. She attempts to give you a taste of that but it comes across forced and weak. The production sounds like it was created on garageband and suffered in a low budget mastering session. There’s a reason why this song has slipped under the radar and I don’t know if we are going to hear too much from her in the coming months. Sorry about it. But on a side note at least the artwork is on point and she looks amazing.

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