SINGLE REVIEW – Florence And The Machine – What Kind Of Man

Florence Cover

2015 is already shaping up to be a massive year with dozens of big names making their return and joining that list is Florence And The Machine. We last heard from Florence in 2011 with her critically acclaimed album “Ceremonials” and after a long wait she’s back and ready to put you in a trance all over again. “What Kind Of Man” is everything you would expect and want from Ms Welch. The triumphant song is moodily perfect and begins with hauntingly echoed vocals before launching into a powerful chorus. The drum led beat and gritty guitar riff fuses well with her gospel inspired hook. The lyrics tell a story of an indecisive man who did her wrong and the sadness the relationship brought her. “And with one kiss, you inspired a fire of devotion that lasted twenty years. What kind of man loves like this?”. The music video that accompanies this song is artistically beautiful and sees her delivering a surprisingly impressive acting performance. As a lead single this track is every bit of brilliance that you wanted and will have you in high anticipation for the release of her new album “How Big, How Blue, How Beautiful” out May 29.

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